▶ Picking up the bill was once part of the game in Hollywood.
By LAURA M. HOLSON
On a recent Monday night, Christine Peters, a producer of the movie “How to Lose a Guy in 10 Days,”sat in a corner booth in the Polo Lounge at the Beverly Hills Hotel with a fellow producer and an actress. They chatt er ed about a possible film for an hour or so before Ms.Peters excused herself to go to the ladies’room. When she returned, she noticed a thin leather case sitting on the table, with the check inside.
“Did anybody get this?”she asked. Both women stared blankly, first at her, then the check.“We didn’t see it,”one finally said. When neither offered to pay the tab, nearly $100, Ms. Peters did what she has found herself doing more and more these days: she took out her wallet and paid the check herself.
“They were polite,”she said.“But neither wanted to pay. ”
It used to be a common sight at restaurants - the boisterous rush as diners wielding corporate cards dove for the lunch bill, crying“I’ll get it!”But since the economic downturn, the delicate social rituals of the bull market era, when executives tried to outdo one another in expense-account one-upmanship, have been upended.
Instead of dessert, many meals are ending with a cold, hard calculation of who is worth paying for and who isn’t. Often, the answers cause discomfort on both sides of the table.
For years Larry Kirshbaum, the former chief executive of the Time Warner Book Group, wooed a procession of agents and writers at high-end restaurants like Michael’s and Patroon, showering them with praise and happily paying for the privilege. Then, in 2006, he became a literary agent himself.“All of my life I was taking agents to lunch, and I was looking forward to getting my turn,”he said.
But the high life Mr.Kirshbaum was hoping for has turned out to be something of a low-rent affair. Instead of Michael’s, Mr.Kirshbaum said he often meets colleagues at the Comfort Diner where a grilled cheese sandwich costs $8.95. And more often than not, editors and publishers are asking him to pay for his own meal or skip lunch altogether. Recently a top book publisher asked him to lunch and agreed to pay. Mr.Kirshbaum’s initial delight faded when he learned that the publisher wanted to meet at a McDonald’s.
“This is what it has come to:‘Can I come to your office and have a cup of water?’”he said.“People are really afraid to spend money. ”
That fear is being felt to varying degrees at restaurants where the bottom line is bolstered by expense accounts. At Michael’s in Manhattan, some patrons who used to come in for lunch three times a week are now down to two visits, according to the general manager, Steve Millington. And, he said, the number of customers at breakfast - which is about 40 percent cheaper than lunch - has increased 20 percent.
At Wolfgang’s Steakhouse, which has locations in New York and California, the figures are more stark. At the Beverly Hills location, entertainment executives are spending 20 percent less than they did six months ago, according to the managing partner, Peter Zwiener. Wolfgang’s two Manhattan restaurants are down 10 to 15 percent, with traffic at the downtown Manhattan location hobbled by the troubles at Wall Street firms.
“Who would have thought that banking would be a riskier business than owning a restaurant?”Mr.Zwiener said.
Nowadays, picking up the check is often a reflection of whose corporate balance sheet is in better shape.
“I feel lucky,”said Terry Press, a film marketing consultant who shuttles between New York and Los Angeles advising movie studios on how to promote their films.“I’m not sitting here keeping score of who I took to lunch and whether they paid or not. The fact is, I can afford to take people to lunch, and that makes me lucky.”
More often than not, Ms.Press said, she ends up paying because it is uncomfortable if she does not.
“It’s not like there is a look of relief on people’s faces when I reach out, but they are not grabbing for it, either,”she said.“I always reach for the check because it is too weird if no one does. Who wants to sit around with a check on the table? ”
댓글 안에 당신의 성숙함도 담아 주세요.
'오늘의 한마디'는 기사에 대하여 자신의 생각을 말하고 남의 생각을 들으며 서로 다양한 의견을 나누는 공간입니다. 그러나 간혹 불건전한 내용을 올리시는 분들이 계셔서 건전한 인터넷문화 정착을 위해 아래와 같은 운영원칙을 적용합니다.
자체 모니터링을 통해 아래에 해당하는 내용이 포함된 댓글이 발견되면 예고없이 삭제 조치를 하겠습니다.
불건전한 댓글을 올리거나, 이름에 비속어 및 상대방의 불쾌감을 주는 단어를 사용, 유명인 또는 특정 일반인을 사칭하는 경우 이용에 대한 차단 제재를 받을 수 있습니다. 차단될 경우, 일주일간 댓글을 달수 없게 됩니다.
명예훼손, 개인정보 유출, 욕설 등 법률에 위반되는 댓글은 관계 법령에 의거 민형사상 처벌을 받을 수 있으니 이용에 주의를 부탁드립니다.
Close
x